Marketing Research


Our worldwide market research and consulting teams have extensive experience in new product and service development, B2B, B2C, new business pitches, child research, idea generation/creative brainstorming, online focus groups, surveys and bulletin board sessions. Including online virtual research, recruiting respondents in English and Spanish, and online focus groups, bulletin board sessions and online training for consumers and other users.

Marketing Research Services
- Recommendations & Plans
- Data Collection
- Analyses
- Focus Groups
- Telephone Surveys
- Mail Surveys
- Secondary Research
- Copy/Concept Testing
- In-Store Interviews

We know that great marketing strategies, programs, and plans are not pulled out of a hat in a brilliant flash of creative ingeniousness. Instead, they are a result of a methodical and disciplined process. Through this process, we bring customized solutions to every marketing challenge we tackle on behalf of our clients.

Our approach matches our services to the special needs of our clients. We challenge ourselves because we feel we are an extension of our client, not a separate entity. We are dedicated to giving all our clients the best. Our companyıs unique focus on extensive client needs analysis is an important component of our problem-solving approach and reflects our commitment to client satisfaction. To facilitate all work-in-progress, CMI provides:

- Complete sign-off procedures in authorizing procedures.
- Written production schedules, with dates and clearly defined lines of responsibility, submitted for all jobs.

CMI firmly believes in an organized approach to account handling. Not only does it make life easier for both client and agency, but it also contributes greatly to the success of our projects and programs and the relationship as a whole.

The Internet is continuing to change the transactional paradigms under which businesses-to-business marketers operate. Business-to-business marketers that take advantage of the operational efficiencies and effectiveness that emerge from using the Internet in transactions are outperforming firms that use traditional transactional processes.

CMI is devoted to helping clients use interactive opportunities to reach their respective marketplaces. Our Interactive Media Division works closely with our network of industry partners to maximize the impact of interactive marketing. Our worldwide market research and consulting team approaches each program with abroad ambition and perspective vision in order to improve our clientıs bottom line. Efficient office management combined with innovative production technology helps solve project problems. We do this economically and most effectively to the advantage of the client.

At CMI, we serve diverse corporate interests such as e-mail marketing, multi-channel marketing, search engine marketing, online and integrated promotions, e-commerce, market research, wireless, broadband access and development and rollout of corporate initiatives via interactive media.