Our worldwide market research and consulting teams have extensive experience
in new product and service development, B2B, B2C, new business pitches,
child research, idea generation/creative brainstorming, online focus groups,
surveys and bulletin board sessions. Including online virtual research,
recruiting respondents in English and Spanish, and online focus groups,
bulletin board sessions and online training for consumers and other users.
Marketing Research Services
- Recommendations & Plans
- Data Collection
- Focus Groups
- Telephone Surveys
- Mail Surveys
- Secondary Research
- Copy/Concept Testing
- In-Store Interviews
We know that great marketing strategies, programs, and plans are not pulled
out of a hat in a brilliant flash of creative ingeniousness. Instead, they
are a result of a methodical and disciplined process. Through this process,
we bring customized solutions to every marketing challenge we tackle on
behalf of our clients.
Our approach matches our services to the special needs of our clients. We
challenge ourselves because we feel we are an extension of our client, not a
separate entity. We are dedicated to giving all our clients the best. Our
companyıs unique focus on extensive client needs analysis is an important
component of our problem-solving approach and reflects our commitment to
client satisfaction. To facilitate all work-in-progress, CMI provides:
- Complete sign-off procedures in authorizing procedures.
- Written production schedules, with dates and clearly defined lines of
responsibility, submitted for all jobs.
CMI firmly believes in an organized approach to account handling. Not only
does it make life easier for both client and agency, but it also contributes
greatly to the success of our projects and programs and the relationship as
The Internet is continuing to change the transactional paradigms under which
businesses-to-business marketers operate. Business-to-business marketers
that take advantage of the operational efficiencies and effectiveness that
emerge from using the Internet in transactions are outperforming firms that
use traditional transactional processes.
CMI is devoted to helping clients use interactive opportunities to reach
their respective marketplaces. Our Interactive Media Division works closely
with our network of industry partners to maximize the impact of interactive
marketing. Our worldwide market research and consulting team approaches each
program with abroad ambition and perspective vision in order to improve our
clientıs bottom line. Efficient office management combined with innovative
production technology helps solve project problems. We do this economically
and most effectively to the advantage of the client.
At CMI, we serve diverse corporate interests such as e-mail marketing,
multi-channel marketing, search engine marketing, online and integrated
promotions, e-commerce, market research, wireless, broadband access and
development and rollout of corporate initiatives via interactive media.