Perceptions Unlimited, LLC.

A brand refresh was needed by this DEI consultant who had recently come into award-winning status in the industry across all business sectors. The previous site had broken links and empty pages in a non-responsive web page design. CMI analyzed the site with the client, benchmarked similar DEI sites; and together, developed a site that conveys DEI offerings to the key business sectors in a manner that is tailored to and addresses their needs from their industry perspective. Clear information hierarchy through color and typography have boosted the brand to create value for the customers served, thus driving conversions to phone or contact for consultation.